Operations watchdog for e-commerce brands and online sellers
A stockout on your best seller, a checkout throwing errors, a campaign spending without converting: online, every hour of incident is paid in lost revenue, often silently. The watchdog monitors the store continuously, nights and weekends included.
In your day-to-day
- 01
Alert when the conversion rate or order volume drops below normal for that hour and that day.
- 02
Detection of a stockout on a fast-moving item, or a broken product feed on a marketplace or Google Shopping.
- 03
Flagging a campaign overspending its budget or a conversion pixel that has stopped reporting.
How it works
- 1
Continuous watch over your flows
Stock, orders, deliveries, payments, queues, systems: the watchdog reads your tools continuously and learns each flow’s normal behaviour.
- 2
Signal, not noise
A seasonal variation is not an anomaly. The watchdog qualifies each gap — normal, watch, incident — and only alerts when action is useful. That triage is what keeps alerts trusted.
- 3
The right person, with context
The alert reaches the person who can act, with the diagnosis: what, since when, how big, and first leads. Escalation is automatic if nobody acknowledges.
Typical results
4 min
from anomaly to alert, observed in production
24/7
watching, nights and weekends included
÷10
alert volume, thanks to signal/noise triage
Orders of magnitude observed in production; your diagnostic sets your own baseline and targets.
Frequently asked questions
How does it know a drop in orders is abnormal on a Sunday?+
It learns your store’s seasonality — hours, days, running campaigns — and qualifies each gap against that specific normal. A Sunday-morning dip alerts nobody; the same dip on Monday at 11 AM does.
Can it act — for example, pause a campaign?+
It starts by alerting. For recurring cases with a known fix — capping a campaign, hiding an out-of-stock item — you can authorise it to act, case by case and fully logged.
How is this better than my current tools’ alerts?+
Your tools each alert in their own corner, on fixed thresholds, and often cry wolf. The watchdog crosses flows between tools, learns normal behaviour, and only interrupts when action is useful — with the diagnosis already done.
What exactly does the watchdog monitor?+
Whatever hurts you when it breaks: stock and stockouts, orders and deliveries, payments and direct debits, ticket queues, system availability. The scope is defined at the diagnostic and widens with trust.
Is this the problem eating your team’s time?
Tell us how you work today — 30-minute call, then a free written diagnostic of what this agent would change for you, with numbers.
Get my free diagnostic