Projets/Marketing Automation

AI Email Workflow Engine

Email campaigns that write themselves — on your data.

6 weeksMailchimpActiveCampaign

38%

Open rate

6.2%

Click-through rate

-80%

Campaign creation time

€14K

Annual savings

Le Défi

A B2B company was paying €1,200/month for ActiveCampaign. Their email campaigns had a 12% open rate and 1.8% CTR. Segmentation was basic. Writing email copy took days. The marketing team spent more time fighting the tool than creating campaigns.

La Solution

We built an AI email engine connected directly to their CRM. AI generates personalized email copy based on recipient data, past interactions, and behavioral triggers. Dynamic segmentation updates in real-time. A/B testing runs automatically. The system learns which subject lines, send times, and content formats drive engagement for each segment.

AI-generated personalized email copy
Behavioral trigger workflows
Real-time dynamic segmentation
Automated A/B testing
CRM-connected personalization
Deliverability optimization

Stack Technique

Next.jsPythonClaude AIPostgreSQLSendGrid

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